
Updated : 2025-07-31 14:27:28
You can buy these at Japanese airports, electronics stores, and even some convenience stores.
These are generally purchased online and can often be used almost immediately after buying.
The most common method is to reserve one online before you arrive in Japan and pick it up at a Japanese airport. They can also deliver it directly to your hotel.
This method involves using a Japanese telecommunications company that partners with your home country's service provider. Be aware that roaming charges are typically very high, so it's important to be cautious if you choose this option.
While the availability of free Wi-Fi in Japan is increasing, it's still quite limited. Frankly, it's best not to rely on it too much. If travelers could truly get by on just free Wi-Fi, then Japanese residents wouldn't be paying for expensive mobile plans; they'd just use free Wi-Fi too!
Both physical SIM cards and eSIMs are sold at airports and other locations. Many visitors to Japan reportedly purchase their SIM cards at the airport.
The SIM cards and eSIMs sold to tourists in Japan are generally for data communication only; they do not come with a Japanese phone number, nor can they be used for SMS.
To purchase a SIM card or eSIM with a Japanese phone number, you typically need to provide identification (such as a residence card), verify your payment method, and confirm your address. This process is very cumbersome for short-term tourists, making it difficult to purchase one quickly.
| Data Communication | ◯ |
| SMS | X |
| Phone call | X |
You might be researching various SIM card and eSIM options.
For those of us in the telecom industry, sharing our honest opinion on choosing between an eSIM and a SIM card for communication in Japan might be helpful.
Here are the criteria we use when making our choice. We hope they're useful for you.
When communicating in Japan, both SIM cards and eSIMs that use the Docomo network provide stable connectivity. While 5G-compatible SIM cards and eSIMs are available, as of July 2025, 5G coverage isn't widespread. You'll primarily be connecting via 4G in most locations.
While some eSIMs and SIM cards are advertised as having "unlimited" or "all-you-can-use" data, there's always a Fair Usage Policy (FUP) or data cap when communicating in Japan. As telecom professionals, we're skeptical of truly unlimited plans. We feel more secure and confident with services that clearly state the usable data allowance rather than claiming "unlimited."
Many "unlimited" SIM card and eSIM plans typically have an FUP of 1GB to 3GB per day. In reality, most Travel Mobile eSIM users consume less than 1GB of data per day. (Though people using tethering/hotspot do consume significantly more data.)
This means that for the vast majority of users, having around 1GB of data per day is perfectly sufficient for communication in Japan.
These are good prerequisites to be aware of when considering communication options in Japan.
Many people think setting up an eSIM is a hassle, but inserting a physical SIM card into a smartphone and installing an eSIM are quite similar. Personally, I find the difficulty level for both to be about the same.
Assuming these conditions are met, the final deciding factor for whether an eSIM or a SIM card is better will likely be the **price**. SIM cards and eSIMs sold at airports tend to be more expensive, so it's a good idea to look for where you can buy a plan that suits you for less.
Incidentally, our Travel Mobile eSIMs offer the same quality as well-known services but at a lower price. The quality and setup method are identical to other services. Please compare our service with others; you'll likely find that Travel Mobile's eSIM offers great value.
Travel Mobile - Japan eSIM PlansFor devices with eSIM functionality, the SIM is built into the device, so you can purchase it online without buying a SIM card at a store, and you can also set it up online. It is very convenient because you can buy it anytime, anywhere.
the eSIM is built into the smartphone, there is no need to replace the SIM card. Therefore, there is no risk of damage to the SIM slot or SIM card, or loss of the SIM card. With traditional SIM cards, some people have trouble with the slot terminals becoming less responsive when replacing them, or the SIM card getting damaged. SIM cards are also very small and easy to lose. With eSIM, there is no such risk, which is a significant advantage.
Local eSIMs sold in Japan can only be used for communication in Japan, but they are very cheap than roaming-type eSIMs.
Devices with built-in eSIMs may have a slot for inserting a physical SIM card separately from the eSIM. By using both the eSIM and physical SIM card together, you can use them as a dual SIM. Dual SIM allows you to use two SIM cards on one smartphone.
Initial setup must be done in a Wi-Fi environment. In the initial state, the eSIM does not have the device and user information written, so you need to write it yourself. In this case, a Wi-Fi environment is necessary to download the eSIM profile.
For eSIM, once the information is written to the device, it cannot be deleted until it is finished. Deleting it is like throwing away the SIM card, so you need to buy a new one if you want to download and install it again. Unlike SIM cards, there is no risk of loss or damage, but be careful not to delete it. Some services offer eSIMs that can be installed multiple times, managed on the server, and can be installed again if you have the same model of device. (We also plan to introduce this type in the future)
There are still not many eSIMs available in Japan.
eSIMs sold in Japan do not require roaming function because they connect to Japanese communication carrier networks, so there is no need for roaming. However, for International eSIMs, you need to turn on the roaming function to connect to communication companies outside of Japan and roam on Japanese communication networks.
While eSIMs are convenient, they are not necessarily cheap. SIM cards sold domestically in Japan are inexpensive, but International eSIMs that require roaming function for communication are relatively expensive. International eSIMs can also be purchased outside of Japan, but for communication in Japan, it is recommended to purchase a local eSIM, which is cheaper.
| Advantages | Disadvantages |
|---|---|
| - Online-only procedures from purchase to use | - Wi-Fi environment required for setup |
| - No risk of malfunction or loss due to replacement of SIM card | - Once deleted, cannot be reinstalled |
| - Low price for local eSIM | - Limited plan options |
| - Dual SIM capability | - Requires roaming function (for International eSIM) |
| - Slightly higher fees (for International eSIM) |
One of the features of SIM cards is that there are many plans available in Japan, as they are also used by many Japanese users. There are many plans available from small to large capacity.
One of the most common problems with eSIMs is that they do not connect immediately after installation, so many people try to delete and reinstall them. However, once deleted, eSIMs cannot be reinstalled in most cases. On the other hand, physical SIM cards can be set up multiple times because they are not deleted.
Since it is physical, it needs to be received in Japan.
If there is only one SIM card slot, when setting up a SIM card for use in Japan, you need to remove and manage the SIM card used in your home country.
| Advantages | Disadvantages |
|---|---|
| - Wide range of plan options | - Effort required to receive |
| - Settings can be done multiple times | - Need to manage to avoid losing the SIM card |
The majority of eSIMs available in Japan cannot be reinstalled after being deleted from the device once installed. Deleting eSIM is akin to disposing of a physical SIM cardd. Nonetheless, there is a tendency for many users to attempt reinstalling it after deletion. For those planning to use eSIM in Japan in the future, instead of deleting the eSIM, it's advisable to review the APN settings if communication is not working after installation. Once deleted, you need to buy a new eSIM agan.
For those anxious about eSIM setup, physical SIM cards offer a more reassuring option. As long as the physical SIM card is not discarded, settings can be adjusted as many times as needed.
Please rent a Pocket Wi-Fi, if you are worried about setting it up.
eSIM and SIM cards each have their own characteristics, and it's important to choose based on individual needs. Below is a summary of who each option may be suitable for
Users of new smartphones that support eSIMs will find them convenient, as they can be purchased online anytime, anywhere.
Many eSIM plans available in Japan are for stays of 30 days or less. Those staying longer will need to purchase a new eSIM after the expiration.
SIM cards offer various plans, including those with large data capacities, making them suitable for users with high data usage.
Some smartphones do not support eSIMs, requiring the use of physical SIM cards.
For stays longer than 30 days, SIM cards offer a variety of plans. While switching SIM cards may require some effort, a single setup suffices.
The choice between the two depends on individual usage situations and preferences, so consider selecting the option that best fits your needs.
Before using eSIM in Japan, ensure the following
Confirm that your current smartphone is unlocked from its carrier. Devices with a SIM lock cannot use eSIM. If necessary, unlock the SIM lock through the carrier's website or store.
A Wi-Fi connection is required to download and install eSIM profiles. Find a Wi-Fi-enabled location in advance.
Some eSIMs may not support tethering, and some smartphones may not support it either. Before purchasing an eSIM, check if your smartphone supports tethering and if the eSIM allows it.
Travel Mobile eSIM supports tethering.When you're traveling, a reliable internet connection makes all the difference.
With Travel Mobile’s eSIM, you can start using data as soon as you arrive in Japan—just download the eSIM to your phone and you're ready to go.
No physical SIM swapping, no complicated setup.
Travel Mobile uses the nationwide docomo network, one of Japan’s largest and most trusted carriers.
From big cities to countryside destinations, you’ll enjoy stable and wide-reaching coverage throughout your trip.
Our plans are simple, affordable, and offer the same quality as the major brands—without the extra cost.
Make your time in Japan more comfortable and connected.
Let Travel Mobile support your journey.
If you're looking for an eSIM for reliable communication in Japan, why not give our eSIM a try?
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